Doing Business & Doing Good – Business as a Force of Good

business as a force of good

Doing Business & Doing Good

Sophie Wisbrun

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The purpose of business is to serve society, to create a better world with respect for people and planet, to solve humanity's biggest issues and turn them into opportunities.

The moral challenges can be turned into business opportunities -12 $ trillion per year. The price of inaction is far greater than that of action. 

You are a conscious business leader, a change maker, a CSR practitioner, a social entrepreneur or a social intrapreneur and you are looking for strategies, tips, tools, insights, inspiration how to start this transformation to a better world through your business.

Sophie Wisbrun is helping people and organizations to be a force for good and drive transformative change to a better world. 

In this 30 minutes session you will discover: 

-  6 steps to use the positive power of a brand to create a sustainable consumer habit change

- 10 lessons from an award winning social intrapreneur

- 4 steps to create systemic transformation

- 8 infinite lessons how to use your business to create a better world

- What makes a Good Business


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Sophie Wisbrun

Sustainable Business Catalyst, Doing Business & Doing Good

Sophie Wisbrun is an award winning social intra-preneur, an international marketing and sustainable business executive, and systems thinker. She is passionate to leave the world a better place through the power of purposeful business and brands. Sophie transformed the course of organizations, people, businesses, brands and consumer habits to integrate sustainability and purpose in everyday lives. She organized the 1 st Global Free Online Sustainability Summit where she interviewed 30 sustainable leaders with the purpose to inspire and help business professionals to be a force for good.

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By carolwain

Carol Wain is the founder and leader of many brands which help leaders to create more profitable businesses that transform lives and positively impact our planet. She is an author, speaker, trusted advisor and mentor who won Entrepreneur of the Year in 2003.

Carol is passionate about reinventing business to become a force for good — positive businesses which respect, appreciate, encourage and support the right employees who voluntarily use their discretionary effort to bring the vision, purpose, platform, personality, passion and core values to life; businesses which create useful, meaningful and valuable products, services and experiences which improve the lives of people; and businesses which support communities, take a stand and have a higher purpose.

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