BE Good, DO Good, and DO Well as a more Enlightened Capitalist


It was only a few months ago that the collective “we” as global citizens, were headed in the wrong direction towards an unstainable future – with big business leading the way to a profit at any cost, dehumanizing, climate impacting and planet destroying focus.

Then COVID-19 hit and the world has been turned upside down – tens of millions of people have been infected by the virus, far too many died needlessly, millions of people lost their source of income (and their homes), economies shrank and some are in danger of collapsing, faults in government and business became clearer and people became very fearful and polarized.

However, if there is a bright side to this unprecedented time, it’s that it forced people to reevaluate how they were living their lives, what they value, what they stand for, what they’ve tolerated for too long, how they have been behaving and what can be done better as we start to create a new normal – a better, more sustainable, more equal and humane normal that cares about others, communities, and planet earth.

Enlightened Capitalist, a division of World Incentive Network Inc. (WIN), brings together individuals who are passionate about continuing along this new path towards a better future and are determined to use their voices and influence as Consumers, Employees, CEOs, Entrepreneurs, Managers, Citizens, Moms, Dads, Grandpas, Grandmas, Aunts, Uncles, Students, and Voters to do so.

Founded in 2016, Enlightened Capitalist has been advocating for the trailblazers who saw the need to reinvent and we have been supporting and educating the individuals mentioned above.

As a result of requests for help during this period of global transition, we’ve decided to reduce the number of services we offer so that we can concentrate on delivering what is needed, when it is needed, to those who need us.

Click on your role to see


In SMEs, Local, Regional, National and Multi-National Corporations, Government, Non-Profits and Academia.


If you need assistance in these areas, click on the links to be directed to the websites of our other divisions.

Community Members

Susan Radojevic
Dapo Ski
Harriet Tubman Wright
Carol Wain
Lynne Sagen
Bernadette Slowey
Anne C. Graham
Christine Powers
Stephen Hobbs
Andy Duncan